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FIs Love Their Communities

February is here and love is in the air… …love for our communities, that is! There is no question community financial institutions love the towns and cities they serve. Institutions like yours have been there for many decades and plan to be around for many more. We...

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Staying Top of Mind for the Right People

Changes are on the horizon. But 2024 means more than a presidential election and the Summer Olympics in Paris. Take the retail banking industry, for example. Did you know that 8 to 12% of U.S. adults in a given market will switch their financial institution over the...

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How to Use Omnichannel Marketing

Attention is a priceless commodity in today’s connected world. As such, companies have adapted their marketing to new platforms and ways of communicating, rapidly changing the way they interact with prospects and customers. Financial institutions (FIs) are no...

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Elements of an Effective Bank Marketing Strategy

Banking has never been more convenient than it is today. Smartphones and laptops have allowed us to manage our finances from anywhere at any time. This means the way banks market their products and services has changed, too. Marketing is now reliant on an omnichannel...

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Noninterest Income for Banks and Credit Unions

When assessing their success with growing noninterest income, many financial institutions (FI) found that 2020 resulted in some noticeable improvements. However, the key to expanding noninterest income lies in identifying sources of recurring revenue. From there, FIs...

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Proverbial Rock and Hard Place of Deposit Pricing

Post by Neil Stanley, Founder and CEO of CorePoint CoreCD® clients are benefiting from lower interest rates by aggressively dropping CD interest rates while buffering against withdrawals with Limited Edition Savings. In response to the Fed’s surprise 50 basis-point...

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The Three Pillars of Success for Community Banks

On Sept. 17, 2019, Haberfeld CEO David Furnace sat down with Lou Carlozo, editor-in-chief at BAI Banking Strategies, to discuss planning, marketing and talent management – or, The Three Pillars of Success for Community Banks. This interview was printed as a Q&A....

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Staying Ahead of the Curve in a Rising Rate Environment

Today’s rising interest-rate environment is a popular topic of conversation at corporate conference tables — as well as family kitchen tables — across America. Investors, financial advisors, stock brokers, securities traders, bond portfolio managers, and consumers...

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