We deliver outstanding growth and profitability for financial institutions nationwide

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Your financial institution can achieve these results. Mitch can show you how. 

CONTACT MITCH

7.5

2x

5.4

million new core relationships added by Haberfeld in the last decade 

sustained lift in checking account openings

average products and services per new household

WHAT OUR CLIENTS SAY

I am convinced we have better products, better training, better customer experience inside the branch, and more effective marketing than anybody in any of our markets. 

President & CEO, $560 Million in Assets

EVP, $2.4 Billion in Assets

First, the program works. Second, support is consistently delivered. Third, communications are of value ... plus our consultants are always accessible to us. I hired Haberfeld twice, at two different companies.

Haberfeld

29%

higher ROA on average compared to peers

Your financial institution can effectively accelerate core deposit growth despite the challenges of an extremely competitive environment. While there are no shortcuts or promotions to magically generate core growth, there is a disciplined, step-by-step process that is proven to work.

CONTACT ME
Mitch Scheuler

Solutions Representative
mscheuler@haberfeld.com
Direct 402.405.0852
Cell 402.499.3192

Mitch Scheuler

HPG STRATEGY

Our proven strategy produces results.

HPG has three pillars. Consulting ensures the best products and fewest barriers. Training boosts employee buy-in and execution. Marketing attracts prospects through proven messaging and channels. Together, these pillars deliver immediate, significant, and long-term growth.

Increase core deposits, loans and noninterest income while improving cost of funds 

Leverage excess capacity in your branches

Strategically target new core relationships with ROI focused marketing

CASE STUDY

We've helped numerous Georgia banks succeed.

Nationally, in 2019, our new clients doubled their rate of new core customers and deposits through household relationships that will last an average of nine years. And, our clients beat their competitors’ ROA by 15% and ROE by 20.5%. We can deliver these incredible results for your bank, too.

13 Office, $673 Million Bank

5 YEAR RESULTS >

WHITEPAPER

Navigating Uncertainty: Creating a Path Forward

This article outlines a prudent and actionable strategy that your bank can use now. While it may seem counter-intuitive, now is a critical time to make sure you have the right strategy in place to capitalize on the growth opportunities that are present—even in this troubled economic environment.

Get the Whitepaper

EMAIL US >

The Battle for Deposits Is Heating Up. Are You Ready?

READ ARTICLE >

See how our clients are performing using the HPG strategy

VIEW CASE STUDIES >
VIEW FLYER >

Checklist for increasing profitability and growth

Driven by data, innovation, and nearly 35 years of experience, Haberfeld's High Performance Growth (HPG) Strategy optimizes every aspect of your institution to achieve immediate and lasting growth. 

Enhance your fee revenue in any environment, while keeping your most profitable customers longer

Banks executing a growth strategy like Haberfeld’s HPG Strategy, simply have more noninterest income. As the customer-base increases, noninterest income also increases – not because of regular service charges, but instead through more customers utilizing income producing services, such as interchange income and valuing overdraft services. 

The following charts illustrate the impact that focusing on growth and having significantly more customers has on noninterest income.

Having more customers is one of the best ways to guarantee strong performance in all economies. In addition to boosting noninterest income, more customers also cushion profitability by adding more low-cost funding, relational intensity, and loans from local markets. Banks executing Haberfeld’s HPG strategy consistently have up to 2x the number of customers per branch when compared to industry averages.

Service Charge Income per Branch (Dollars in Thousands)
Noninterest Income to Average Assets (%)

Service Charge Income per Branch (Dollars in Thousands)

Noninterest Income to Average Assets (%)

More than 2.4x service charge income!

50% more noninterest income!

Haberfeld (green) vs. Industry (blue)

the industry average in deposit growth.

1.53x industry average in deposit growth

Haberfeld clients enjoy

Haberfeld

Haberfeld is more than 80 financial industry professionals helping hundreds of clients connect with the people they want to reach. Together, we’ve built core relationships in the millions and combined, we have the nation’s fifth largest branch network. But, it’s not the numbers that matter; it’s the connections. 

ACCELERATING GROWTH

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MAXIMIZE THE HPG STRATEGY

Grow Teams, Leaders, and Income

A value-added checking product that increases value for accountholders and income for you

Track employee growth to maximize teams and drive results