A place everyone wants to be

By Dann Nelson There is a place where everyone is concerned more about the well-being of those they serve and work with than they are concerned about themselves. In that place, each person knows others have their best interest in mind. When that happens, an emotional connection is made. We’re talking about employee engagement, and the result is an environment … Read More

All In

To paraphrase the old saying, all courses of action are risky, so fortune favors those who calculate risk and act decisively. The same goes for poker players who know when to go all in, and for community financial institutions that want to win and attract all the customers they can. By Stephanie Kubert Over the last several years, “all in” … Read More

If your bank is half full, why not fill it up?

Big or small, a business has fixed costs. If you’re already spending that capital, doesn’t it make sense to do what you can to not just look for the right customers, but more customers? By Bryan Easley Recently, I was going over account profitability assumptions with the management team at a prospective client’s office. This bank had about 850 checking … Read More

A former teller tells all

By Stephanie Kubert As a part of the Haberfeld consulting team, who began my financial services career as a teller, I love seeing so many tellers transform professionally once our program has successfully become part of their culture. “Back in the day,” when I was a teller, tellers were not often included in the communication loop in regard to bank goals … Read More

3 Myths Keeping Your Institution from Becoming a Sales Culture

By Jenifer Snook Community banks and credit unions are facing tougher competition every day. Pair that with many financial institutions losing important NSF fee revenue and it is more important than ever to make sure each and every customer is profitable. There are two ways to increase sales: gain new customers and sell new products to existing customers. Community banks … Read More

The importance of self awareness

By Matt Swanson “If reality TV has taught us anything, it’s that you can’t keep people with no shame down.” Liz Lemon, 30 Rock Self-awareness has been broadly defined as, “knowledge and awareness of one’s own personality or character”. Self-awareness of the areas in our personality or character that need to be adjusted or fine-tuned is what I’m concerned about. … Read More

Give it away

By Bill Etmund All financial institutions (FI) would like their customers to view the FI as their primary place for banking. To expand a customer’s relationship beyond the checking account, FIs must offer the expanded services a consumer would need. Customers who have multiple products with a bank are more stable and more profitable than single-product customers. The best time … Read More

How do you define community based?

By Rachael Houghton We are a community based financial institution. That term is said often in many of our financial institutions – when we answer our phones or someone opens a new account with us. But, are we, at the frontline, really putting confidence and belief behind it? Or, is it just something we are scripted to say? We know … Read More